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Initiative with a difference by a Usa Bakery |
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One can help peace triumph even by producing and consuming cornflakes. This is what Golden Temple Bakeries in Oregon, Usa, have been doing since one year with their campaign aimed at promoting peace in the world, with a line of delicious and fully natural breakfast products, which they have apty baptised Peace Cereals. The Golden Temple Bakeries donate a percentage of their profits to the Peace Prayer Day Organisation, who in turn distribute the funds to humanitarian associations working for world peace. This year, over twenty-five thousand dollars have already been handed out to international associations such as: Airline Ambassadors, American Friends Service Committee, the Institute for International Cooperation and Development, Balkan Sunflowers, Strive (an organisation dedicated to the prevention of violence in schools). c.b. |
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